About Us

We are a Victoria, BC based (locally owned and operated), promotional products distributor. With prior experience in sales, as arguably the top sales representative of his company, Marty one day received a pen order request. Pens was not a product that his company sourced to any degree. To not let the opportunity slip away, Marty brought it upon himself to find what the client was looking for, and in 1996 Sidelines was born. Starting with one pen order, and working out of his house, this passion project quickly grew into something much more. Now with too many customers to count, selling things from business forms to safety gear and vehicle graphics, it has grown into a far cry from where it all began.

Promotional items, also known as ad specialties or logoed merchandise, make up a nearly $17 billion dollar industry and are used by virtually every successful business. Why? Items like mugs, pens and t-shirts are memorable and provide a better cost per impression for advertisers than almost every major marketing effort like TV, magazines and the Internet. We are able to supply your company with every possible promotional product from over 3000 suppliers. With so many ad specialties available there is a huge opportunity for professionals like you to boost ROI and leave a lasting impression with your customers.

Our mission to you is to source the unsourcable, so you can get back to business.